Identity & Branding
LCD understands the importance of an easy-to-identify, strong logo for your business. This logo, and other styles, are used across many customer touch points and need to be synced to consistently remind customers of your brand.
LCD offers the following identity and branding services:
Examples:
Becket & Company offers yacht management and yacht consulting services to boat buyers and boat owners. The logo includes a simplified profile image of a hull reflected in the water, and utilizes colors evoking a nautical theme.
Sissy Yates Designs jewelery business wanted a logo with a bee that was classic and elegant. She also needed coordinating note cards, stickers, and price tags.
The Bar Harbor Jam logo, top, was redesigned from the previous logo to address a few issues. The new logo:
(bluebery jam) and location (Bar Harbor).
The Eastwood logo, top, was redesigned to address a few issues. The new logo:
• shape allows for more flexibility in cross-platform marketing, particularly with the web site, email promotions, and catalog (ovals can be difficult)
• the tag line can be colorized to coordinate with another dominant color in the web or print layout
• the new tag line allows them to grow their customer base beyond the automotive industry
Bassa Cocina de Tapéo wanted a logo with five plates representing their Mediteranean restaurant that served tapas. They also needed graphics for the dinner menu, wine list and bar list that coordinated with the feel of their logo.